Tudor B.

Process Maturity

Test Improvement Processes

Q: What is test automation and why is it important?

Test automation uses software tools to execute tests automatically, reducing manual effort and human error. It enables faster feedback cycles, more consistent results, and allows teams to run thousands of tests that would be impractical manually. Organizations typically see 40-70% reduction in testing time after implementing automation.

Q: When should you automate tests versus test manually?

Automate tests that are repetitive, require multiple data sets, or need to run frequently such as regression tests. Keep manual testing for exploratory testing, usability evaluation, and one-time scenarios. A good rule: if you will run a test more than twice, consider automating it.

Q: How does BetterQA approach test automation?

BetterQA uses Flows, our proprietary automation tool with AI self-healing capabilities. When elements change, Flows automatically updates selectors instead of failing. We export tests to standard frameworks like Cypress, Playwright, and Selenium so clients own their automation assets. Our 50+ engineers have delivered automation for healthcare, fintech, and enterprise clients.

Systematic approaches to elevate your testing maturity using industry-standard frameworks like TMMi, TPI Next, and the IDEAL improvement model.

30-40% Cost Reduction

50% Faster Cycles

5 Maturity Levels

01

Industry-Standard Improvement Models

Choose from proven frameworks that provide structured approaches to testing process improvement and maturity assessment.

TMMi Framework

Test Maturity Model integration with 5 maturity levels

TPI Next

Business-driven approach with 16 key improvement areas

STEP Process

Systematic evaluation focusing on highest ROI improvements

CTP Method

12 critical testing processes for rapid improvement

02

The IDEAL Improvement Process

Our systematic approach to test process improvement follows the proven IDEAL model for sustainable change.

I

Initiating

Launch with stakeholder buy-in and clear objectives

D

Diagnosing

Assess current processes and identify gaps

E

Establishing

Create detailed roadmap with success criteria

A

Acting

Implement improvements with pilot projects

L

Learning

Measure results and refine approach

03

Why Process Improvement Matters

30-40%

Reduce Testing Costs

Eliminate redundancies, optimize coverage, and focus resources on high-value activities.

50%

Accelerate Delivery

Streamlined workflows and efficient practices mean faster delivery without compromising quality.

Industry

Benchmark Maturity

Measure your testing maturity against industry peers with standardized metrics.

04

Choose Your Assessment Path

Select the improvement model that best fits your organizational goals and constraints.

T

TMMi Assessment

Five maturity levels from Initial to Optimization with industry-standard benchmarks.

P

TPI Next Evaluation

Flexible improvement paths based on your specific business objectives.

S

STEP Analysis

Focus on highest ROI improvements for quick wins and measurable results.

C

CTP Assessment

Identify 12 critical testing processes for pragmatic rapid improvement.

D

Deming Cycle

Plan-Do-Check-Act methodology for continuous enhancement.

H

Custom Hybrid

Combine elements from multiple models for your unique context.

Source: ISTQB Expert Level Test Management

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Last updated: March 5, 2026 Originally published: December 21, 2022